|Coyotes sign new arena naming-rights deal|
|Written by Admin|
|Wednesday, 13 August 2014 08:56|
The agreement must be approved by the Glendale City Council during its meeting on Sept. 9. The venue, which had been called Jobing.com Arena, will be known as Gila River Arena if the deal is approved.
The Gila River Indian Community and Gila River Casinos have had a long-time sponsorship relationship with the Coyotes and will add a variety of additional advertising, marketing and merchandising opportunities at the arena.
The Coyotes were purchased from the NHL by IceArizona prior to the 2013-14 season and were renamed the Arizona Coyotes this year.