DETROIT (AP) - General Motors is bringing its ads back to football's biggest game.
The automaker says its Chevrolet brand is returning to next year's Super Bowl because the game falls in the middle of several new model introductions.
GM walked away from this year's National Football League championship game, saying a price increase from the CBS network was too steep.
The marketing director who made the decision has since been dismissed from the company for other reasons.
Next year's Super Bowl will take place Feb. 2 at MetLife Stadium in East Rutherford, N.J. It will be televised on the Fox network. It's the first outdoor cold-weather Super Bowl.

Recent NFL Discussions

Advertisement

NFL Top Stories

Thumbnail Redskins 2016 Win Total Pick   After being the surprise winner of the NFC East in 2015, can the Washington Redskins find a way to have another big season in...
Thumbnail Bills Season Win Total Prediction Rex Ryan blew into Orchard Park last January with his patented bravado dialed up to 11, but all the swagger in the world couldn’t mask another disappointing...
Thumbnail Chicago Bears Win Total Picks The Chicago Bears find themselves in a competitive NFC North Division. Can they navigate the waters in 2016 to have a winning...
Thumbnail Rams Season Win Total Prediction Amid all the hullaballoo surrounding their move (back) to Los Angeles, the Rams actually lost some fairly significant pieces on the personnel side. Will a new man...
Thumbnail Dolphins Season Win Total Prediction With a new head coach and several fresh faces, will the Miami Dolphins win over or under 7 games in 2016?
More inNFL Articles  

NFL Team Pages