DETROIT (AP) - General Motors is bringing its ads back to football's biggest game.
The automaker says its Chevrolet brand is returning to next year's Super Bowl because the game falls in the middle of several new model introductions.
GM walked away from this year's National Football League championship game, saying a price increase from the CBS network was too steep.
The marketing director who made the decision has since been dismissed from the company for other reasons.
Next year's Super Bowl will take place Feb. 2 at MetLife Stadium in East Rutherford, N.J. It will be televised on the Fox network. It's the first outdoor cold-weather Super Bowl.

Recent NFL Discussions

2017 Heisman Odds on Wed, Mar 2017 by Blade
College / NBA today on Sun, Mar 2017 by TtomBoBadly
SNOW on Tue, Mar 2017 by Michael Cash
EARLY COLL PLAYS FOR WED. on Wed, Mar 2017 by Timmy1961

Top NFL Public Bets

NFL Top Stories

Thumbnail The Next Atlanta Falcons Despite suffering one of the greatest collapses in sports history at Super Bowl LI, the Atlanta Falcons still managed to overcome significant odds to reach the NFL’s...
Thumbnail Eddie Lacy 2017 Prop Odds After signing with the Seahawks earlier this month, how many touchdowns and rushing yards will Eddie Lacy earn in 2017?
Thumbnail DeSean Jackson Bucs Prop Odds How many touchdowns will DeSean Jackson post with his new team in 2017? Here's a look at the odds.
Thumbnail Brandin Cooks Patriots Prop Odds How many total receiving yards will new Patriot Brandin Cooks have in 2017?
Thumbnail Alshon Jeffery TD Prop Odds How many touchdown passes and receiving yards will Alshon Jeffery rack up in 2017? Oddsmakers have released projections for the newest Eagle.

NFL Team Pages