SAN DIEGO (AP) - A fledgling sports marketer filed a lawsuit Tuesday against former Southern California running back Reggie Bush and his parents that seeks to recoup nearly $300,000 in cash and gifts they allegedly accepted during Bush's sophomore and junior seasons.
The suit, filed in Superior Court, claims Bush and his family received $291,600 in cash, living arrangements and other benefits from Lloyd Lake between November 2004 and January 2006.
``We tried for over a year to resolve this amicably and Bush and his attorney didn't want to reach any resolution,'' said Lake's attorney, Brian E. Watkins. ``They wanted the truth to come out. Now it's out.''
Watkins said NCAA investigators are scheduled to meet with Lake on Friday in San Diego.
``We will answer their questions and provide them with documents and other evidence,'' Watkins said. ``The lawsuit's out there. It spells it out. We've been putting the NCAA off for quite a while. We're going to agree to cooperate.''
The suit comes nearly two years after allegations first surfaced and has prompted the NCAA and Pac-10 to launch their own investigation.
Bush's attorney, David Cornwell, did not immediately return a phone call or an e-mail seeking comment.
``At one time we asked for out-of-pocket costs,'' Watkins said. ``They wouldn't even work with us at all.''
Lake's lawsuit said Bush's family ``had fallen on hard times financially and required immediate and significant financial assistance to support their respective lifestyles.''
Lake and partner Michael Michaels have said they provided money to Bush's family as well as a home for which his family had failed to pay more than $50,000 in rent. The conflict was made public after Bush, now a New Orleans Saints running back, signed with another sports agent.
Bush, the Heisman Trophy winner as a junior in 2005, is in his second season with the Saints. He has said repeatedly that neither he nor his family did anything wrong in dealings with Michaels and Lake.
Michaels reached a settlement with Bush and his family last April.
Entertainment, a marketing agency founded by Lake and Michaels, that shows the agency soliciting marketing and memorabilia deals on the running back's behalf.
If Bush is found to have received improper benefits, USC could be forced to forfeit games. The school could face other sanctions if it's proven that coaches knew or should have known about the alleged benefits.
Also, if Bush is found to have broken NCAA rules during his Heisman-winning season, the award could be revoked.

Recent NCAAF Discussions


NCAAF Headlines

More inNCAAF News  

NCAAF Top Stories

Thumbnail Sun Devils aim to protect house vs. Cougs Arizona State has won six in a row at Sun Devil Stadium over Washington State. But will that streak come to an end this evening?
Thumbnail Freeze's Rebels eye upset win at Tiger Stadium LSU interim coach Ed Orgeron and Ole Miss’ Hugh Freeze enjoy a warm, longstanding relationship. That’ll surely go by the...
Thumbnail Ohio St. vs. Penn St. Prediction Will No. 2 Ohio State be able to put up enough offense to hit the over when it takes on Penn State tonight...
Thumbnail Oklahoma vs. Texas Tech Prediction Will Texas Tech hang with Oklahoma when the two schools play in a shootout tonight at 8:00PM ET?
Thumbnail Michigan St. vs. Maryland Prediction Can Maryland find a way to upset a struggling Michigan State football team at home when they meet up...
More inNCAAF Articles  

NCAAF Team Pages