|TV ratings up 7 percent for Final Four games|
|Written by Admin|
|Sunday, 05 April 2009 07:27|
Overnight ratings released Sunday show CBS earned a 9.0 rating and 18 share for the national semifinals, up from an 8.4 rating and 16 share.
Michigan State's home-state win against Connecticut in the first game drew an 8.7 rating and 18 share, up 12 percent from last year's UCLA-Memphis game. North Carolina's win against Villanova drew a 9.3 rating and 17 share, up 2 percent from last year's Kansas-North Carolina game.
CBS' overall rating for the NCAA tournament is 6.1 with a 13 share, up 7 percent from last year.
A ratings point represents 1,096,000 households, 1 percent of the nation's estimated 109.6 million TV homes. The share is the percentage of all TV sets in use at the time.