INDEPENDENCE, Ohio (AP) -Their greatest regular season complete and another, more important campaign dawning, the Cleveland Cavaliers unveiled their new playoff logo and theme on Thursday.
The two-word motto: One Goal.
It’s been the mantra of Cleveland’s players for some time.
“Since Day One,” guard Mo Williams said.
The Cavaliers shattered nearly every record in the books on their way to 66 wins, a 39-2 home record, a second Central Division title and the No. 1 overall seed in this year’s playoffs. They were by far the best team in the Eastern Conference, maybe in the entire league.
None of that matters any more.
“The records go out the window,” LeBron James said. “Everyone is zero and zero.”
From here out, it’s NBA championship or bust.
“That’s the only thing we’re playing for,” Williams said after practice.
Joe Smith for their regular-season finale against Philadephia to get some extra rest for the postseason.
There’s no time for risky behavior anymore. One injury or one slip up in a series, and six months of hard work can go down the drain.
The news that Celtics center Kevin Garnett could miss the entire postseason was met with mixed emotions by the Cavaliers, who lost to Boston in seven games in last year’s conference semifinals and figured to run into the defending champions this spring.
“I’m not buying it until I see it, knowing his competitive nature,” Ilgauskas said. “I’m sure it’s killing him not being out there.”
James seemed more certain Garnett would be out for an extended period.
“We all thought that he wouldn’t be back for the playoffs anyway,” James said. “I think that’s still a really, really good team. Of course, it doesn’t help them that he’s out because of how good he is offensively and defensively. You can’t count them out with the power that they have still.”
Coach Mike Brown ordered his players to report to their training facility for a 4 p.m. film session followed by a non-contact workout. That was followed by an evening break, more videotape and then the team’s annual playoff dinner, a tradition Brown started four years ago.
‘s final two games with a sprained patellar tendon in his left knee.
“I’m not getting my hopes up,” Brown said. “Right now, I’m not expecting him to (play).”
There was a more businesslike feel in the gym when the doors were opened for media members. The usual loud chatter among the players was replaced by a quiet calm as the sound of basketballs thudding the floor dominated.
James and a few teammates worked on some trick shots afterward. Tarence Kinsey bounced a ball off a side wall and sent it through the hoop, a bucket that forced James to try matching or besting him – which he couldn’t do.
James showered and dressed before speaking with reporters. On his way over to the assembled group, he turned his New York Yankees cap around backward, fully aware that the overlaid NY logo would be greeted with some trash talk after his beloved Bronx Bombers were pounded 10-2 by the Cleveland Indians in the opening game at the new, $1.5 billion Yankee Stadium.
Coming off his best season, one that could earn him his first MVP award, James has never felt better physically or mentally. With the Cavs blowing out teams regularly, the 24-year-old averaged just 37.7 minutes per game, nearly two minutes less than his previous career high.
He’s rested and ready for a title run.
forward to the challenge to see how defenses are going to guard me. It’s going to be tough for a lot of defenses because of the firepower we have and the confidence that I’m playing with.”
This will be the third time in four years that the Cavaliers and Pistons have met in the postseason. Cleveland has won the two previous matchups, and is expected to advance again.
James isn’t looking past the Pistons, whose experience can make them dangerous.
“We don’t go into the series not giving them a shot,” he said. “We’ve had battles with Detroit. We know how powerful that team is and we know what they are capable of. We’re going into the series like it’s anybody’s. If we don’t go in and play the right way, we can easily lose.”
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