NEW YORK (AP) - Former Madison Square Garden Sports president Scott O'Neil has joined the advisory board of ScoreBig.com, a website for the sale of unused entertainment tickets.
O'Neil, a former executive in the NBA league office who oversaw team marketing and business operations before moving to MSG in 2008, said 40 percent of tickets go unsold every year and ScoreBig can move that inventory and bring the casual fans back into the games.
Fans can enter the amount of seats they want and the level seat they seek, rated from one to five stars, and what they wish to pay for them. If the price is accepted, the customer's credit card is charged.
O'Neil resigned in September after four years managing the NBA's Knicks, the NHL's Rangers, the Liberty of the WNBA, and the Connecticut Whale of the AHL. Revenue for MSG Sports grew over 40 percent under O'Neil.
Founded in 2009, ScoreBig's board also includes David Goldberg, former Ticketmaster EVP; Gideon Yu, president of the San Francisco 49ers and former chief financial officer of Facebook and YouTube; Shari Redstone, vice chairman of the board of Viacom and CBS; Finn Wentworth, former president and chief operating officer of YankeeNets; and Cheryl Rosner, former CEO of TicketsNow.com and president of Hotels.com.
ScoreBig.com CEO Adam Kanner said the majority of tickets on other sites are sold for more than face value, while his offer savings of up to 60 percent with no fees.

Top NBA Public Bets

NBA Top Stories

Thumbnail Updated NBA Championship Odds Now that the NBA All-Star Game has wrapped, which team is currently favored to win this year's championship?
Thumbnail Pelicans' own Davis hopes to lead West On the heels of a rather tepid Saturday in New Orleans, can the NBA’s marquee talents bring the Smoothie King Center to life this...
Thumbnail Thompson, Irving load up for downtown duel With Stephen Curry out of the mix this time around, a lot of people feel compelled to classify the 2017 3-point contest as a wide-open affair. Klay...
Thumbnail Magic phenom aims to dazzle New Orleans After narrowly losing to Zach LaVine 12 months ago, Aaron Gordon appears fully committed to winning the 2017 All-Star dunk contest. Will anyone else even put up...
Thumbnail A-listers hit hardcourt in New Orleans This weekend, the Mercedes-Benz Superdome belongs to the biggest names in hoops – for the most part. Various entertainers will hit the hardwood tonight,...

NBA Team Pages