DETROIT (AP) -The Motor City Bowl is now the Little Caesars Pizza Bowl.
Organizers of the annual college football bowl game announced Wednesday that the Detroit-based pizza chain has become the event's title sponsor.
The name change comes after General Motors Co. and Chrysler LLC end their sponsorship of the game. Both automakers reorganized under bankruptcy protection earlier this year. Ford Motor Co. remains a sponsor of the game.
The bowl has been played since 1997 and has previously matched a team from the Mid-American Conference and a team from the Big Ten. It has a contract with ESPN through the 2014 season.
This year's game will be played Dec. 26 at Ford Field in Detroit.

Recent NCAAF Discussions

Advertisement
Advertisement

NCAAF Headlines

NCAAF Top Stories

Thumbnail College Football Bowl Game Odds With the entire 2016-17 Bowl Schedule set, here is a look at the opening odds for each of the postseason games.
Thumbnail Updated Playoff Championship Odds Which of the four teams will emerge as the winner of the College Football Playoffs? Here is a look at the latest odds.
Thumbnail CFB Playoff Semifinal Odds The field for the College Football Playoffs is set and the two matchups are as well. Here is a look at the odds for the pair of...
Thumbnail Line Moving in Big Ten Title Game The spread in tonight's Big Ten Championship Game has moved two full points off the original number set by oddsmakers.
Thumbnail Line Moves Again in ACC Title Game The line in the ACC Championship Game between Clemson and Virginia Tech continues to move ahead of tonight's 8:00PM ET kickoff.

NCAAF Team Pages