CHARLOTTE, N.C. (AP) -The Meineke Bowl will have a holiday feel to it this year.
The game pitting teams from the Atlantic Coast Conference and Big East will be played on Dec. 26 at Charlotte's Bank of America Stadium. Kickoff will be at 4:30 p.m. and the game will be televised by ESPN.
Bowl officials believe the date and late afternoon kickoff will help boost television ratings. They hope the later start time will prevent a drop-off in attendance with the game being played the day after Christmas. Kickoff was at 1 p.m. last year.
The bowl began in 2002 and has produced three sellouts in seven years. A capacity crowd of 73,712 watched West Virginia beat North Carolina 31-30 on Dec. 27.
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