SACRAMENTO, Calif. (AP) - The Sacramento Kings are set to become the first major professional sports franchise to accept Bitcoin virtual currency for ticket and merchandise purchases.
The Kings announced Thursday that fans will be able to buy gear from the official team store and pay for tickets with the digital money beginning March 1. Purchases will be processed through BitPay, which accepts the digital dollars and pays the Kings in cash.
Bitcoin users buy digital money and load it onto a virtual wallet. Unlike government-issued money, the value of Bitcoin fluctuates rapidly. At one point Thursday, the value of one Bitcoin was worth nearly $850.
Kings owner Vivek Ranadive said the new payment method is part of his model for ''NBA 3.0, which focuses on investments in technology, globalization and deep community partnerships.''

Top NBA Public Bets

NBA Top Stories

Thumbnail Knicks trade for Derrick Rose The Chicago Bulls and New York Knicks made a big trade on Wednesday when the Knicks acquired Derrick Rose in a...
Thumbnail 2017 NBA Finals Odds With the NBA Finals now complete, here is a look ahead to which teams will be favored to contend for next year’s championship.
Thumbnail NBA Finals Game 7 Pick It’s all come down to one game. Who will prevail in Game 7 of the NBA Finalsas the Golden State Warriorshost the Cleveland Cavaliersat 8PM ET?
Thumbnail NBA Finals Game 7 Total Pick Will Game 7 of the NBA Finalsbe another high-scoring affair, or will it be a grind out between the Golden State Warriorsand Cleveland...
Thumbnail NBA Finals Game 6 Pick Can the Golden State Warriors get back on track in Game 6 of the NBA Finals or will the Cleveland Cavaliers create...
More inNBA Articles  

NBA Team Pages