Advertisement

 DAYTONA BEACH, Fla. (AP) - Toyota Motor Corp. is the first company to land naming rights at the revamped Daytona International Speedway.
The Japanese automaker and International Speedway Corp., which owns the famous Florida track, announced the deal Thursday at the Chicago Auto Show.
The 11-year agreement, which begins in 2015, will provide Toyota with naming rights to one of the five massive fan entrances at the redesigned speedway. Toyota will have more than 20,000 square feet with which to work with.
The deal makes Toyota an official partner of the Daytona 500 and gives the company pace-car privileges. The means a foreign manufacturer will lead the field under caution at ''The Great American Race.''
Daytona is undergoing a $400 million renovation.

Recent NASCAR Discussions

NASCAR Odds

No NASCAR odds found

Nascar Top Stories

Thumbnail Pure Michigan 400 Picks The NASCAR Sprint Cup Series holds the Pure Michigan 400 later today. Here are some drivers we like to contend for the victory.
Thumbnail Road America 180 Picks The NASCAR Xfinity Series competes this afternoon in the Road America 180. Here are the drivers we like to contend...
Thumbnail Careers for Veterans 200 Picks The NASCAR Camping World Truck Series kicks off the auto racing weekend this afternoon for the Careers for Veterans 200. Here are the drivers we like to...
Thumbnail Careers for Veterans 200 Odds The NASCAR Camping World Truck Seriesis back in action this weekend when drivers compete in the Careers for Veterans...
Thumbnail Road America 180 Odds The NASCAR Xfinity Series heads to Wisconsin this weekend for the Road American 180. Here is a look at the odds to win this...
More inNASCAR Articles