|Coors, Colorado Rockies sign new 10-year sponsorship agreement|
|Written by Admin|
|Monday, 31 March 2008 04:37|
The brewery said Monday it has signed a 10-year sponsorship agreement with the Colorado Rockies. Financial terms weren't disclosed.
The deal, which includes licensing, advertising and hospitality rights, extends an agreement first signed when Coors Field opened in 1995. It also gives Molson Coors exclusive naming rights for a seating section behind home plate.